Congress Investigates Online Advertising, Tagga, Calameo, Makewords, Page Weight Calculator

Online advertisers are spying on you… or so says the House of Representatives. The House Committee on Energy and Commerce have asked several online advertisers to “provide information about their data collection practices.” According to the official press release, the committee is trying to find out the effects that data collection has on both individual users and the Internet on a whole. Advertisers that were contacted include Google, AOL, Microsoft, and Comcast.

We’ve all seen the ads and billboards that tell us to text phrases like “Magic” or “Pirate” or “Monkey” to a cellphone number for free stuff. If you ever wanted to start a campaign like that for your business, give Tagga a try. Tagga allows you to customize both the keyword that is to be texted and the response message that the user will receive. If you decide to go the free route, an eighty-character advertisement will be attached to each message. Fun, engaging, and unique, Tagga might be the thing you need to step your sales push.

Magazines have finally hit the web… and I’m not talking about hand scanned copies of last week’s Time, either. I’m talking about real looking, store-quality magazines. It’s not magic, it’s Calameo. Calameo is a free service that help you take your boring old PDF files and turn them in professional, magazine-style layouts. The end products even feature page numbers and a nice “page turn” animation. Calameo is the perfect tool for anyone who wants to kick their online brochure or newsletter up a notch, or just wants to add something a bit different to their site.

If there Is one thing that every good online business needs, it’s a creative domain name. However, for many of us, coming up with a good domain name is almost as difficult as creating a business plan. Thankfully, makewords.com is here to help. Makewords is a self-proclaimed “name generator” that searches several major registrars for a name that most closely fits your keyword. It will also tell you if the registrar in question charges for the name that you’re looking at. Makewords is an excellent tool for those who need that small bit of outside inspiration when first starting out.

If there’s one thing that can kill a promising website or e-business, it’s bulky, heavy code. Finding that one piece of unneeded code, however, can prove to be rather difficult. That’s where the Page Weight Calculator comes in. It seamlessly runs through your code, telling you exactly what is causing your code to be so heavy. Everything is scanned, from script headers to comments to excess white space. Think of as the “Richard Simmons” of the web… without the oldies, of course.

Comments

  1. October 20th, 2008 | 4:18 pm

    […] The Free Line Report […]

  2. Suzette Levine
    November 12th, 2008 | 7:48 pm

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