Social Networks on Mobile Phones, Google Analytics YouTube Channel, PDFs in Gmail, Twitblogs, Wink Emoticon Copyrighted? - Free Line 12/15/08
“Networking” via your mobile phone might be more of a passive activity than once thought. According to a new poll conducted by ABI Research, roughly 30% say that they use their handsets to perform “major” social networking tasks such as uploading music or images. Furthermore, only 17% say that they use their phones to network on a daily basis. Despite this, many within the industry believe that the findings point more to a “phase” than anything else. “The fact is that more consumers are really starting to adopt social networking on their phones,” said ABI research director Michael Wolf to WebProNews. “”The combination of more capable phones with flat-rate mobile broadband and pre-installed social network applications will help cement social networks as hubs for entertainment and communication, regardless of the screen consumers use to access them.”
Elsewhere, the folks at Google have created a specialized YouTube channel designed to help users master Analytics. While the notion of a “video help desk” seems to lend itself to mostly beginners, Google is assuring that users of all skill sets will get something out of the new service. “[The new channel is] a one-stop source for the latest Google Analytics-related videos,” writes Melissa Hsieh on the Google Analytics Blog. ” If you’re looking for a beginner’s guide to interpreting and acting on your data, an introduction to motion charts, or you want to learn how to perform placement targeting in 60 seconds, you can now find it [here].” The Analytics YouTube channel is available now to all users.
In other Google-centric news, the Google Docs PDF Viewer is now officially available for Gmail. Previously, users who wanted to access a PDF file directly from their account had to use a shoddy “PDF to HTML” converter. The result was a faux-PDF full of the document’s content, but lacking most of its style. Those who wanted the “full expereince” had to turn to third-party external programs such as Adobe Acrobat Reader. Although it is still technically a third-party app, Google Docs PDF Viewer brings a level of ease and functionality to a platform desperate for it. In short, your emailed PDF files have never looked so good.
Next, we have Twitblogs. As the name clearly implies, Twitblogs attempts to combine the visual panache of Twitter with all of the standard features of a normal blogging setup. It also automatically throws your post onto the base Twitter service, making sure that everyone sees what you have to say. While the expanded message size is a nice little touch, the cartoony nature of the service makes serious blogging almost impossible. That said, Twitblogs is perfect for someone who wants to add a happy, optimistic vibe to their words. Twitblogs is available now.
Finally: Every now and then on the Free Line, we like to cover things that are, for lack of a better phrase, a bit on the strange side. This story definitely fits the bill. Oleg Teterin, a businessman and entrepreneur from Russia, has announced that he has officially trademarked the wink — or
— emoticon. Teterin, who also claims to own the copyright to the popular symbol, says the trademark is to put a stop to others “making a profit” off of something he rightfully owns. The average user, he says, will not be affected and will not have to pay up. At press time, the trademark is valid for Russia only.











